One of the trickier aspects of startup investing is evaluating raise pages. For investors, these pages are often the only source of information available on a startup. But for companies that are raising funds, these pages are a marketing exercise. The goal is to present the company in the best light possible so people will invest.
So how should an investor evaluate the information on a raise page? What should they do if they have questions? What red flags should they look for? How should they treat information that doesn’t make sense? What tools do investors have to seek out more information? Andy Gordon and Vin Narayanan answer those questions and much more in this edition of Startup Insider. Watch the video below.
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